Miei Story

We’re a bunch of ordinary people working together to create extraordinary change. Miei (formerly Miei Fiori) was born from the belief that business can and should do more. From the start, we operated under a 100% net-profit-to-charity model, using our work to support children and families in need across Australia by supporting the Smith Family.

Founded by Rob and I, Miei is a reflection of our values as parents, creatives, and former corporate professionals. We’ve always believed that every child deserves a fair start in life, and we built this business to help make that happen.

Our Values & Mission

We’re committed to transparency, impact, and integrity. At the core of Miei is a belief that together, we’re stronger and that businesses can be a force for good. That’s why we openly share our values, our operational principles, and what we measure across People, Community, and Planet.

How our model works:

After covering the cost of delivering our services, our remaining profits are reinvested into initiatives that support people, local communities, and our environment.

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Our Values & Mission

We’re committed to transparency, impact, and integrity. At the core of Miei is a belief that together, we’re stronger and that businesses can be a force for good. That’s why we openly share our values, our operational principles, and what we measure across People, Community, and Planet.

How our model works:

After covering the cost of delivering our services, our remaining profits are reinvested into initiatives that support people, local communities, and our environment.

More About

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  • Our People

    We’re a small team with a big heart creatives, makers, and change makers who believe in leading with purpose. We’ve designed our internal processes to reflect our commitment to ethical hiring, meaningful onboarding, and professional growth, because we believe how we work is just as important as what we deliver.

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  • Our Community

    As a B-Corp and Social Traders certified business, we hold ourselves to the highest standards of social and environmental performance. These certifications keep us accountable and help ensure every part of our business model from supply chain to staffing works toward a greater good.

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  • Our Planet

    We’re always working to reduce our footprint and live up to our zero-waste goal. From repurposing 83% of our flowers to reusing 10,000+ water vials and recycling hundreds of kilos of cardboard, soft plastics, and coffee pods, sustainability is part of everything we do.

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